Why does dynata keep calling


Why Does Dynata Keep Calling

Why Does Dynata Keep Calling for a Dating Site?

If you have recently registered on a dating site or expressed interest in online dating, chances are you may have received calls from a market research company called Dynata. The persistent nature of these calls can be frustrating and raise questions about why Dynata keeps calling. In this article, we will explore the reasons behind Dynata's continued outreach and shed light on their role in the online dating industry.

Understanding Dynata's Purpose

Dynata is a global leader in market research services, helping businesses make informed decisions by collecting and analyzing consumer feedback. Companies often partner with Dynata to conduct surveys and gather crucial insights into consumer preferences and behaviors. As online dating continues to grow in popularity, dating sites leverage Dynata's reach to conduct market research specific to this niche.

Gathering User Feedback

One of the primary reasons Dynata keeps calling users of dating sites is to gather their feedback. Dating sites aim to provide the best user experience possible, and to achieve this, they rely on insights from their users. By partnering with Dynata, dating platforms can access a large pool of potential respondents for their surveys.

These surveys cover various aspects of the online dating experience, including user satisfaction, website functionality, matching algorithms, and preferences. The feedback collected from users helps dating sites identify areas for improvement and enhance their offerings to better serve their audience.

Data Quality Assurance

Another critical reason for Dynata's frequent calls to dating site users is to ensure data quality. Market research relies on accurate and reliable information, and Dynata plays a crucial role in ensuring the integrity of the data collected.

By conducting verification calls, Dynata confirms the authenticity of the data provided by users in surveys. This step helps filter out low-quality or misleading responses, protecting the integrity of research insights. The rigorous data validation process helps dating sites trust the results and make informed decisions based on the collected data.

Targeted Campaigns and Recruitment

Dating sites constantly strive to attract new users and expand their user base. Through Dynata, these platforms can conduct targeted recruitment campaigns. Dynata often calls users who have recently shown interest in online dating to invite them to join specific dating platforms.

Users who receive these calls may have previously provided their contact information or agreed to be contacted for opportunities related to online dating. These targeted campaigns aim to provide users with tailored recommendations, increase engagement on the dating site, and improve the overall user experience.

Tips for Addressing Dynata's Calls

If you find Dynata's calls bothersome, there are a few steps you can take to reduce or manage them effectively:
1. Opt-out: Most market research companies, including Dynata, provide opt-out options. If you no longer wish to receive calls, you can ask the caller to remove your number from their contact list.
2. Do Not Call Registry: Register your phone number on the Do Not Call Registry, which prohibits unsolicited calls from telemarketers. While Dynata operates independently from telemarketing, it could help reduce the frequency of their calls.
3. Contact Dating Site: Reach out to the dating site you registered on and inquire if they have partnered with Dynata. They may be able to provide you with additional options or insights into why you are receiving these calls.
Remember, communication is key when addressing unwanted calls. By politely expressing your concerns to Dynata or the dating site, you can potentially resolve the issue and reduce the frequency of these calls.


Dynata's calls to users of dating sites serve multiple purposes. From gathering user feedback and ensuring data quality to conducting targeted recruitment campaigns, Dynata plays a valuable role in shaping the online dating industry. While the calls may be frequent, understanding the underlying reasons can help alleviate frustration and provide insights into the industry's ongoing development.